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Performance Marketing Executive

Chennai, India

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Are you a Performance Marketing expert with a passion for gaming? We’re looking for a Performance Marketing Executive to join our team and take our brand to the next level. In this role, you will be responsible for crafting bold and innovative strategies that increase our brand visibility, engage our gaming community, and drive business growth. From planning multi-channel campaigns to optimizing performance across digital platforms, you will play a pivotal role in shaping our digital presence.

If you're ready to use your digital marketing skills to create memorable experiences and make a real impact on our brand, this is the perfect opportunity for you to level up your career!

Roles & ​Responsibilities
Be the:​ 

  • Strategic Leadership: Develop and execute comprehensive marketing strategies to enhance brand visibility, drive traffic, and optimise conversion rates. Your strategic vision will be crucial to our success.
  • Ad Management: Manage & optimise digital advertising campaigns on platforms like Google Ads and Facebook Ads to drive customer acquisition and revenue growth.
  • Customer Retention: Create and implement retention strategies using email and WhatsApp to engage existing customers and encourage repeat purchases.
  • Content Development: Lead content marketing across social media, blogs, community management, and YouTube to foster engagement and build brand loyalty.
  • Influencer and Event Management: Collaborate with influencers and organise events to boost brand awareness and reach new audiences.
  • Brand Partnerships: Negotiate and manage collaborations to enhance brand visibility and credibility ​.
  • Analytics and Innovation: Analyse marketing metrics and KPIs to measure effectiveness and identify areas for improvement. Stay updated on industry trends and emerging technologies to drive innovation.

Requirements
You're probably a match if you have:

  • ​Professional Experience: Minimum of 3 years in a senior marketing role, preferably in e-commerce or gaming.
  • Digital Marketing Proficiency: Expertise in digital marketing channels, including Google Ads, Facebook Ads, email marketing, and WhatsApp marketing.
  • Content and Media Expertise: Strong understanding of content marketing strategies across social media, blogs, community management, and YouTube.
  • Website Optimization Skills: Proficiency in website optimization techniques with a focus on UI/UX and conversion rate optimization (CRO).
  • Analytical Abilities: Excellent skills in analysing data and deriving actionable insights to drive marketing strategies.
  • Passion for Marketing: A deep enthusiasm for marketing and a strong grasp of consumer behaviour in the e-commerce and gaming sectors.

What's great in the job?


    Innovative Start-up Culture: Be part of a dynamic and fast-growing e-commerce start-up where fresh ideas and creativity are encouraged.

    Young, Energetic Team: Collaborate with a team of passionate, like-minded individuals who love gaming as much as you do.

    Hands-on Experience: Gain valuable insights and real-world experience in the gaming industry, from marketing to customer experience and beyond.

    Impactful Role: Every role at GameNation directly influences the company’s success, offering a sense of ownership and achievement.

    Gaming-Centred Environment: Stay up-to-date with the latest gaming trends, consoles, and accessories, and be surrounded by gaming enthusiasts.

    Opportunities for Growth: As a growing start-up, GameNation offers numerous opportunities for career development and leadership roles.

What We Offer


Each employee has a chance to see the impact of his work. You can make a real contribution to the success of the company. Ours is as any fun loving organisation involving team outings, learning experiences, fun at work activities, etc.,

Growth Opportunities

Develop your career
Level up with us!

Competitive Salary

A full-time position
Attractive salary package.

Apply Now!